This is well known by every one that for increase website traffic the link building is very important, but lots of us not completely understand all the terminology of the link building the link building campaign has some definitions those i want to explain here.
1. Reciprocal Linking - This is the simple link exchange between two websites. one website agrees to place a link of other website at its one of the page and same do with the other.
2. Theme based linking- . In this the both websites are belongs to the same category or this can cover the internal linking of the pages in your site between each focused subject page - the use of plain html text linking between pages, is recommended. This makes it easy for the search engines to find the pages.
3. Page Rank-(PR) -This is Google's view about the web pages of your website in a scale of 0-10. New domains take time to get PR and starts of at zero.
4. Non Reciprocal or One way linking -This is the formation of one way links means one website is agree to add other website's link on their page with out demanding any back link from the other side.
5. Three way linking - This is the formation of and understanding between the two webmasters of websites . Webmaster "A" -has two websites (No.Website1 and No.website2). He links to your site from No.website1, and in turn asks you to link to site No. website2
6. A Link Farm – I want to tell you that this is not a good way to get back link but still I explain this at here in this your link will add on many other sites, almost instantly. Normally a paid service, it is not in any theme and rarely results in any traffic.
7. Anchor Text- This is the html text displayed and used in the link to your site eg: "Click Here" -Normally a blue underlined link.
8. Site wide linking- This is where a webmaster agrees to place a link to your site on every page of his site - Sometimes can be a reciprocal arrangement.
9. Deep Linking - This is the linking to internal pages of a site, normally aimed at a specific keyword and the page is normally in the same theme.
10. Content Linking- This is using articles on specific subjects and linking from those articles to your site in the form of a resource box at the end of the article. Can be a good form of one way linking.
11. Paid Text links -This is purchasing links on other sites for the sole purpose of influencing search engine ranking.
12. Link exchange directory- A directory of web sites set up some folders according to the category so every one can add their links in the particular directory.
13. Social linking -This is links from the new marketing media like myspace or social bookmaking sites like digg.com. A large network of themed bookmarking sites have evolved in 2007
There are many effective link exchange strategies, for effective internet marketing.
1. Reciprocal Linking - This is the simple link exchange between two websites. one website agrees to place a link of other website at its one of the page and same do with the other.
2. Theme based linking- . In this the both websites are belongs to the same category or this can cover the internal linking of the pages in your site between each focused subject page - the use of plain html text linking between pages, is recommended. This makes it easy for the search engines to find the pages.
3. Page Rank-(PR) -This is Google's view about the web pages of your website in a scale of 0-10. New domains take time to get PR and starts of at zero.
4. Non Reciprocal or One way linking -This is the formation of one way links means one website is agree to add other website's link on their page with out demanding any back link from the other side.
5. Three way linking - This is the formation of and understanding between the two webmasters of websites . Webmaster "A" -has two websites (No.Website1 and No.website2). He links to your site from No.website1, and in turn asks you to link to site No. website2
6. A Link Farm – I want to tell you that this is not a good way to get back link but still I explain this at here in this your link will add on many other sites, almost instantly. Normally a paid service, it is not in any theme and rarely results in any traffic.
7. Anchor Text- This is the html text displayed and used in the link to your site eg: "Click Here" -Normally a blue underlined link.
8. Site wide linking- This is where a webmaster agrees to place a link to your site on every page of his site - Sometimes can be a reciprocal arrangement.
9. Deep Linking - This is the linking to internal pages of a site, normally aimed at a specific keyword and the page is normally in the same theme.
10. Content Linking- This is using articles on specific subjects and linking from those articles to your site in the form of a resource box at the end of the article. Can be a good form of one way linking.
11. Paid Text links -This is purchasing links on other sites for the sole purpose of influencing search engine ranking.
12. Link exchange directory- A directory of web sites set up some folders according to the category so every one can add their links in the particular directory.
13. Social linking -This is links from the new marketing media like myspace or social bookmaking sites like digg.com. A large network of themed bookmarking sites have evolved in 2007
There are many effective link exchange strategies, for effective internet marketing.
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